A good survey or a targeted information research is not sufficient to be able to communicate with your environment. For the interaction to be optimal, the message needs to be delivered to the right recipient.

Which communication canal can be used to obtain the maximum feedback? This choice will depend on different parameters. For example: the type of searched information, the target, the budget etc. The choice of the canal should be thought over seriously as the impact on the collected information’s quality and richness is considerable.

In addition, different communication canals can be combined. For example, a email survey can be launched, and the feedback can be enriched by contacting the recipients who do not have web access. By combining the canals, the chances of getting a high number of answers and a more representative vision of the market increases.

With Feedback & Co, choose the most suitable communication mode or combine canals quickly and easily. Only one survey is needed for an optimal transmission !